As name suggests Search Engine Submission is an act of submitting website links in to search engines. Search Engine Submission services are generally offered as part of Search Engine Optimization project. Search Engine Submission is often seen as a necessity but it is not necessary. Because the major search engines like Google, Yahoo, and MSN use crawlers, bots, and spiders that eventually would find all websites on the Internet by themselves. However submitting your website to search engines will help quick indexing by search engines and your website would start to appear on search engines as soon as the indexing of your website is completed. Some search engines offer paid inclusion for express listing service.

There are two basic reasons to submit a web site to a search engines. The first reason would be to add an entirely new website because the website owner would not like to wait for a search engine to discover their website by itself. The second reason is to have a website updated in the respective search engine rankings.

Website is generally submitted to search engines in two ways; either to submit all your website pages to search engine one webpage at a time or submit entire website at one time with a sitemap. However, submitting just the home page of a website is also fine. With just the home page, most search engines will be able to crawl entire website, provided that it is well designed and properly text hyperlinked.

Website owners desire to list their websites in popular search engines because that is how most people access / search websites. People like to search for information on search engine. Websites that appear on the first page of a search are said to be in the top 10 ranking. Clicking on a hyperlink causes the found web page to appear in the searchers web browser.

Thus, website owners desire that their websites appears in the top 10 ranking in a search engines search result page. This is because website searchers are not likely to look over more than one page of search results.

In order to obtain good placement on search results in the various engines, webmasters must optimize their web pages with quality guidelines provided by search engines. This process is called search engine optimization. In this process many details play a very important role, such as Meta Tags Optimization, Title Tag Optimization, Keyword Optimization, Description Optimization, Image Alt Tag Optimization, Keyword Text Hyper Linking, W3C Webpage Validation, Anchor tag optimization, etc.

Google Sitemaps was introduced in June 2005 so web developers could publish lists of links from across their sites. The sitemap is used to make the search engine aware of the site and the pages on the site.

As of 2007 XML sitemaps are supported by Google, Yahoo, Ask.com, MSN. The location of the Sitemap can be specified using a robots.txt file to help search engines find the Sitemaps.

Just submitting your website in to search engines will not help your website rank in top 10 ranking for your search keyword. There could be several hundreds of websites competing for the top 10 ranking positions.

The Google search engine uses a concept called page rank. Page Rank relies on the uniquely democratic nature of the web by using its vast link structure as an indicator of an individual page's value. In essence, Google interprets a link from page A to page B as a vote, by page A, for page B. But, Google looks at considerably more than the sheer volume of votes, or links a page receives; for example, it also analyzes the page that casts the vote. Votes cast by pages that are themselves "important" weigh more heavily and help to make other pages "important." Using these and other factors, Google provides its views on pages' relative importance (Source: http://www.google.com/technology/)

Website which has higher link popularity or high page rank websites linking to them will be ranked higher in search engines result pages. There are many ways to increase link popularity of a website which includes Reciprocal Link Exchange (One-way link building, Two-way link exchange, Three-way link exchange), Directory Submission, Article Submission, Social Book Marking, Blog and Forum Submissions, Classified Listings, Paid High Page Rank Links, etc.